DPA Communications
Transforming your business needs into effective public relations and marketing strategies.
We help you with Public RelationsSocial Media ConceptualizationSocial Media ManagementDigital Influencer CampaignsStrategic Alliances.
What We Do
We consume information – from the media, influencers, business leaders, our networks and affiliates, and from the strategic alliances and relationships we’ve cultivated during our 50+ combined years of PR and marketing agency experience.
We then broker that information on behalf of our clients to get their audience’s attention, secure impactful media coverage with our clients’ messaging and branding and create mutually-beneficial strategic alliances.
We don’t believe in publicity for the sake of publicity. Our PR and marketing efforts are carefully planned to meet specific business goals, because we know the success of your business is not measured in column inches. Under our watch, clients have been funded by firms like Accomplice (DraftKings), Andreessen Horowitz (PatientPing) and Infinity Capital Partners (Vizit), clients have been acquired (LEVIA cannabis seltzers, InfiniteMD), clients have grown and expanded, and clients have received additional methods of investment capital – all directly attributed to press coverage we secured.
PR + Media Relations
Level up your media exposure and brand image with our PR and media relations strategies.
Social Media Conceptualization + Management
Maintain a dynamic social presence with our creative social media marketing.
Digital Influencer Campaigns
Leverage our already-established influencer network to promote your business to a wider audience.
Strategic Alliances
Connect with like-minded individuals, organizations, and businesses from our network and discover more opportunities.
How We Work
The news cycle is 24 hours a day, 7 days a week, and so are we – accessible all hours of the day to our clients and media members with impending deadlines. No empty promises. No white noise. No BS.
Every client has different goals and objectives. To better understand yours, we start with a strategy session that involves a discussion about your priorities, target, and future vision.
We gather relevant data, such as your target market, in order to conceptualize creative, unique, and effective ways to capture the attention of your audience.
We then focus on creating a long-term marketing strategy. However, since customer behavior changes with the latest news and trends, we remain open 24/7 to re-assess and improvise our tactics.
Our Track Record
Our reputation amongst our peers is pristine. Ask our clients – present and past – who value us as an extension of their brand to successfully get their message in front of their desired audience and target media outlets. Ask the media members who reach out to us when looking for new storylines, news hooks, roundups and thought-leadership opportunities.
Our clients can attest that we care about their brand as much as they do, and entrust us as brand ambassadors outside normal business hours. You’ll see some of their testimonials if you scroll down.
Who We Work With
Featured Success Stories
A representation of clients that span various industries that showcases the breadth of services we provide, which resulted in long-term and short-term successful PR and marketing campaigns.
InfiniteMD: Pioneering Healthcare Technology
The Challenge: InfiniteMD (IMD) was a successful startup in Boston with a talented and accomplished founding team, top medical partners and customers, but lacked the awareness and marketing focus to take the company to next level. As Covid-19 changed the healthcare...
Christopher’s Haven + Inspired Technology
The Challenge: Christopher’s Haven, located in Boston’s West End, is a nonprofit organization that provides free housing for families of children undergoing cancer treatment at nearby hospitals. Each of their 9 apartments, along with their community recreation area,...
Sunday River Ski Resort
The Challenge: Sunday River was in search of an agency in the Boston area to execute a well thought out PR and media relations campaign beginning in summer 2020 that supported Sunday River’s real estate development sales for Sunday River Resort’s new Merrill Hill...